From the 20 November until 18 December 2010, members of the public are invited and encouraged to donate gifts for children, families, older people and the homeless. The gifts will be then be distributed to those in need in local communities.

Over many years, millions of children, young people, families and older people have already benefited from the gifts donated to The Salvation Army. By giving a gift to our Christmas Present Appeal you can make a real difference in someone's life at Christmas!

How the appeal works:

The money that is donated through Self-Denial is not just about the short-term need but about giving countries hope into the long-term, by pro-actively carrying out projects and providing the basic elements (i.e. building, training and vehicles infrastructure) Partner countries need to build a foundation for their work to continue and grow into the future.